School of Fashion Degree Programs

Bachelor Luxury Marketing

  • Course Start Date

    September 1, 2020

  • Course Type


  • Duration:

    3 Years

  • Language:


01. Program Curriculum

Guide to the Program

This bachelor’s degree aims to provide students with a real professionalization through an experience in the luxury sector to better understand the industry. With our program students will understand the expertise, culture and analysis of business situations related to the concept of luxury marketing. Students will also be developed along with concepts of marketing and communication techniques in the program specific characteristic involved in the luxury industry.

Our luxury marketing degree offers a unique program designed to meet the needs of luxury based on a general training in marketing and a specialization in luxury trades with a dual creative and managerial approach.

02. The Brief

Guide to the Program

BAC +1 TO BAC +3

  • Marketing applied to the luxury and fashion sector
  • Communication applied to the luxury and fashion sector
  • International communication strategy of luxury
  • Web and community management
  • Philosophy of economics and business
  • Team management intercultural management
  • Business Action Plan
  • Management and budget of a service
  • Fundamentals of HRM
  • Introduction to digital retouching software
  • Business creation in the luxury and fashion sector
  • Specific English

Career Opportunities

  • Product manager
  • Business Manager
  • Relationship manager / customer service
  • Sales manager
  • Customer Marketing Manager
  • Marketing Manager
  • Sales Area Manager
  • Luxury and Fashion Master
  • Master’s degree in Gastronomy and Oenology
  • Master of Tourism and Hospitality


  • Application Form
  • Motivational interviewing
  • CV
  • High school Graduate

Required level and qualification

  • High  School Completion (12 Grades)

03. Enroll Now

Guide to the Program