Fashion Journalism I

  • Course Start Date

    July 1, 2020

  • Course Type

    Campus OR Online

  • Duration:

    192 hours

  • Language:


01. Program Curriculum

Guide to the Program

Fashion Journalism courses provide the skills and tools needed to help students find success in a trend-setting career. Students will explore their unique concepts in a very creative and inspiring environment. Students will have the opportunity to work closely alongside experts while having access to fashion technology, equipment and facilities.

Fashion Journalism encompasses aspects of fashion media, ranging from traditional print platforms to the growing world of online journalism and social media. The course will provide the student with real world examples with practical knowledge and also expect the student to submit portfolio and case study reports at the end of the course.

02. The Brief

Guide to the Program


  • Introduction to Fashion Business
  • History of Fashion & Global Attire
  • Introduction to Journalism
  • Journalism Over Time and Today
  • Journalistic Ethics
  • Inside the Industry
  • Fashion Lifestyle Publishing
  • Fashion Brand Management
  • What is Fashion News?
  • Fashion Marketing & Retailing
  • Trend Forecasting Strategy & Techniques
  • Analyze Current Fashion Market: Commercially & Creatively
  • Exploring Business Spreadsheets
  • Consumer Behavior
  • Luxury Design Management
  • Fashion Legal Affairs
  • Fashion as a Language

Learning Methods

  • Interactive classroom sessions
  • Homework
  • Case studies
  • Presentations
  • Group discussions
  • Practical sessions
  • Industry Visit


  • A good command over spoken and written English
  • No previous experience is required
  • Willing to travel outside of campus for industry visit
  • Students need to carry their own stationery
  • Casual Dress Code


  • Application form
  • Basic knowledge in fashion industry
  • Basic knowledge in journalism
  • 10+2 or Equivalent
  • Writing Skills
  • A good Level of English
  • No previous experience required

03. Book Now

Guide to the Program