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School of Hospitality Degree

BS Tourism

  • Course Start Date

    September 1, 2020

  • Course Type

    Campus OR Online

  • Duration:

    3 Years

  • Language:

    English

01. Program Curriculum

Guide to the Program

Our bachelor’s degree bases strong emphasis on entrepreneurship and the application of management skills to tourism-related ventures that prepares students for positions in the dynamic and increasingly global tourism industry. Our programs is designed to prepare students to take advantage of the new technologies in e-tourism, marketing and many opportunities available in the tourism industry.

Students will acquire the skills needed to lead a financially sound business, develop strong management skills and develop sound business strategies. In addition, students learn about tourism’s impact on resources and communities, and develop strategies that will ensure a more sustainable future for the industry.

Upon completing of the degree students will have the flexibility, knowledge and competences needed for a wide range of careers in tourism, hospitality for both public and private sector.

Adapt the use of new technologies: e-tourism, marketing, communication, events and tourism professionals. Develop specific skills in the tourism sector and new technologies.

02. The Brief

Guide to the Program

BAC +1 TO BAC +3

Unit 1 Marketing and Management

  • Strategic Marketing of Tourism
  • Advertising Communication
  • Non-Media Communication
  • Management of Mean and Tourism
  • Organizations
  • Web marketing

Unit 2 – Tourist Techniques

  • Event Creation
  • Montage of Tourist Products (Strategy)
  • Management of Tourist Sites
  • Animation and Guidance

Unit 3 – Management

  • Budget Control
  • Forward Planning

Unit 4 – Legal Environment

  • Legal Environment of the Company
  • Company Law and Associations
  • Administrative Management of Staff

Unit 5 – Languages and Cultures

  • English
  • Cultural and Historical Knowledge

Unit 6 – Professional Records

  • Company Missions
  • Professional Records
  • Case Studies for Each EU
  • Final Case Studies

Career Opportunity

  • Structure Manager
  • Front Office Manager
  • Cultural site manager
  • Tourist Products Manager
  • Officer in charge of missions in tourist office
  • Coordinator of tourist stays

Admission

  • Application Form
  • Motivational interviewing
  • CV
  • High school Graduate

03. Enroll Now

Guide to the Program